Foam Cleanser & Primer

Pure cleansing. Healthy-looking skin.

Product Introduction
Foam Cleanser is a gentle foaming cleanser designed to effectively remove makeup, excess oil and daily impurities while leaving the skin feeling fresh, soft and comfortably clean. Its rich, airy foam purifies the complexion without compromising skin comfort, helping prepare the skin for the next steps of your skincare routine.

Signature Finish
A fresh, clean and comfortably hydrated complexion.

Performance
• Effectively removes makeup and daily impurities
• Rich, airy foam with a gentle cleansing action
• Helps remove excess oil without leaving the skin feeling tight
• Leaves the skin feeling soft, fresh and comfortable
• Helps prepare the skin for skincare and makeup application
• Suitable for all skin types

Innovation
Infused with Centella Asiatica, Licorice Root Extract, Chamomile Extract and Sodium Hyaluronate, the formula combines gentle cleansing with skin-conditioning ingredients to help leave the complexion feeling refreshed, soothed and comfortably hydrated.

Who It’s For
Suitable for all skin types. Perfect for anyone looking for a gentle cleanser that effectively removes makeup, excess oil and impurities while leaving the skin feeling clean, fresh and comfortable.

• Gently removes makeup, excess oil and daily impurities.
• Rich, airy foam leaves the skin feeling fresh and clean.
• Helps maintain skin comfort after cleansing.
• Infused with botanical extracts and Sodium Hyaluronate.
• Leaves the skin feeling soft, smooth and refreshed.
• Helps prepare the skin for the next steps of your skincare routine.
• Suitable for all skin types.
• Perfect for both skincare and makeup preparation.

Before Makeup

Step 1 – Wet
Moisten your face with lukewarm water.

Step 2 – Pump
Pump an appropriate amount of foam directly onto the built-in silicone brush.

Step 3 – Massage
Use the silicone brush to gently massage the foam over your face in circular motions.

Step 4 – Rinse
Rinse thoroughly with water and gently pat the skin dry before continuing with skincare or makeup.

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After Makeup

Step 1 – Apply
Pump the foam directly onto the built-in silicone brush.

Step 2 – Cleanse
Use the silicone brush to gently massage over the face, helping lift makeup, excess oil and impurities.

Step 3 – Rinse
Rinse thoroughly with water until the skin feels clean and refreshed.

Step 4 – Finish
Pat the skin dry and continue with your preferred skincare routine.

Gentle Cleansing System
A mild foaming cleansing system designed to effectively remove makeup, excess oil and impurities while respecting the skin’s natural comfort.

Centella Asiatica Extract
Helps soothe and comfort the skin, leaving it feeling calm and refreshed after cleansing.

Sodium Hyaluronate
Helps maintain skin hydration for a soft, comfortable feel after every wash.

Botanical Complex
A blend of Green Tea, Licorice Root, Chamomile and Rosemary Extracts that helps condition the skin and leave the complexion feeling fresh and revitalized.

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Full Ingredient List (INCI)
Water, Potassium Cocoyl Glycinate, Cocamidopropyl Betaine, Decyl Glucoside, Sodium Lauroamphoacetate, Propylene Glycol, Butylene Glycol, Centella Asiatica Flower/Leaf/Stem Extract, Polygonum Cuspidatum Root Extract, Scutellaria Baicalensis Root Extract, Camellia Sinensis Leaf Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Chamomilla Recutita (Matricaria) Flower Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Phenoxyethanol, Sodium Hyaluronate, Citric Acid, Disodium EDTA, Methylparaben, PEG-40 Hydrogenated Castor Oil, Aroma.

1. What makes this cleanser different from a regular facial cleanser?

Foam Cleanser combines a gentle foaming cleansing system with skin-conditioning ingredients to effectively remove makeup, excess oil and impurities while leaving the skin feeling fresh, soft and comfortable.

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2. Is the built-in silicone brush necessary?

Yes. The built-in silicone brush helps distribute the foam evenly while gently massaging the skin, providing a more thorough and comfortable cleansing experience than using your hands alone.

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3. Can it remove makeup?

Yes. It helps remove makeup, excess oil and daily impurities while leaving the skin feeling clean and refreshed.

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4. Will it leave my skin feeling dry?

The gentle foaming formula is designed to cleanse effectively while helping maintain skin comfort, leaving the skin feeling clean, soft and refreshed.

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5. Which ingredients help care for the skin?

The formula is enriched with Centella Asiatica, Licorice Root Extract, Chamomile Extract and Sodium Hyaluronate, helping leave the skin feeling soothed, refreshed and comfortably hydrated after cleansing.

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6. Should I use the silicone brush every time?

Yes. The integrated silicone brush is designed to be part of the cleansing process. Simply rinse the brush thoroughly after each use to keep it clean.

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7. How should I use the cleanser before makeup?

Cleanse the skin thoroughly, rinse well and gently pat dry. Follow with your skincare routine before applying makeup for the best results.

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8. Which My Makeup Story products pair best with this cleanser?

For a complete complexion routine, follow with:

• Ultra HD Matte Foundation
• Multi Use Concealer
• Studio Soft Blur Powder
• Fix & Lock Setting Spray

Starting with properly cleansed skin helps create a smoother, more refined makeup application.